Sunday, May 16, 2010

musings…Alter Ego Cont.

Following on from my earlier post about Beyonce and the way she uses her Alter Ego to express herself, I've been brainstorming how my customer will use Inhale/Exhale to express herself. I imagine my customer to be multi-layered, meaning she will be interested and enjoys lots of different things and she uses Inhale/Exhale, and my other work as a channel to express whatever mood she'd in. Inhale/Exhale will be a channel to express sexiness, activeness, edginess,etc.

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